Madison Perrin
Snapchat, released in 2011, is an image message and multimedia mobile application that allows its users to send and receive disappearing image messages lasting between 1 and 10 seconds. After 10 seconds, the image disappears, never to be seen again.
Unless your last name is Rowling, or you’ve just experienced the scandal of the season and shot to stardom overnight, your book signing may not be the most attended event of the year. Just ask Lisa Haneberg, author of “Two Weeks to a Breakthrough,”...
Marketing is rapidly taking on new and exciting forms. For someone whose sole focus is on marketing, this is great. For someone who, for example, works in admissions or recruitment, it’s just one more platform for you to learn and conquer. The real...
Studies show that visuals are processed by the brain 60,000 times faster than text. And, they’re retained far longer. Every week we get an email video from Foldfactory, a company who specializes in creative folded formats for direct mail and...
Why we’re so happy to be printing in the craft beer capital of the world
A successful print project is no accident. It starts with a well thought out plan and ends with a well-executed product. No matter what kind of project you have going on, you must have a thorough and detailed plan in place in order for it to go...
Imagine being able to order beautiful, short-run, high quality and fast turn printed collateral. Sounds like a wish come true, doesn’t it? Well, it is. SPC's new iGen-ie 5 digital press allows for all that and more. Dreamy, high quality digital...
For content marketers, metrics provide us with the information we need to survive. They tell us how many people are seeing the content we put out, what they’re doing with it, and whether they like it or not. Based on that information, we learn which...
In the beginning stages of your designing process, you should focus on choosing paper first. Choosing the right paper to use for your promotional material might sound like a no-brainer, but it’s one of the most important details in your design....
Technology has changed the way we live so much so that we hardly ever hold a printed calendar any more. Instead, we hold our phones. What's funny, though, is every time you walk into someone's office, you see a calendar sitting on their desk or up...