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Clara Moses

The Pulp & Paper Making Process

A lot of us use, or at least see, paper every day. In fact, the United States consumed approximately 64 million metric tons of paper and paperboard in 2020, according to Statista. But despite the big role it plays in our lives, you may have never...

Corporate Integrity & Customer Service Today

Integrity is defined in the dictionary as "the quality of being honest and having strong moral principles." A lot of us strive to have personal integrity, but these days it seems to be missing from the corporate world. This was not always the case,...

Wide Format Printing

Do you want to get noticed? Then wide format printing is for you! A recent study found that 71% of people who look at large print pieces not only notice the advertisement but make a mental note of what’s being advertised, according to NextPage. In...

Paper vs. Digital Learning

Modernizing classrooms and providing students with the latest and greatest technologies often improves the educational experience. This process had been happening at a gradual pace until the pandemic kicked it into warp speed. The Reach Capital...

Modern b2b marketing strategies

With each passing year, outbound tactics and even the marketing funnel, become less and less effective. Think about it, how often do cold calls really pay off for you anymore? When it comes to B2B marketing strategies, it’s time for a mindset shift....

Communicating at Work: How to Make It Less Painful

Having a frustrating day at work is a universal experience. Regardless of your industry or position, we’ve all been there. So, why do some workdays hurt so much?

Paper Supply Chain Disruptions

The COVID-19 pandemic exacerbated many existing, systemic problems that had already been slowly developing across all parts of the paper supply chain. This has impacted everyone from mills to Print Service Providers to people who are just trying to...

The History of Book Printing and Binding

We’ve become so accustomed to books that we no longer marvel at them. When was the last time you held a book and thought, “Wow, how incredible that all of these sentences have been printed together, across many pages, but all contained in one...

Paper Crafting with the Cricut

Even in the digital age, hands-on hobbies are still quite popular. Many people enjoy participating in more traditional forms of crafting, or at least new spins on classic pastimes. One material that stands the test of time with crafters is paper.

How to Build Brand Trust

These days, it’s harder than ever to gain consumer trust. Although it’s not easy, proving you’re trustworthy is crucial for your business’s success. According to the 2020 Edelman Trust Barometer Special Report, 53% of survey respondents say brand...